Marketing

As another week ends and a new one is set to start I find myself with another question I need to answer and this week I must think about marketing and where I should direct it.

When posing this question, Should I try to market to everyone? My immediate response is no and yes all at the same time. I answer no because with being in the food industry if you strive to have a family establishment all you need to hit as far as marketing is who has the money and the decisions of the family as to where they decide to take the family to eat. But on the other hand yes you need to market to all because if any person that doesn't like what you are selling it could ultimately not go in your favor. All in all as a whole marketing must hit all demographics on whether it is on the smallest level all potential consumers needs to be reached if you plan on maximizing profits and becoming a restaurant that everyone can not go without eating and experiencing with their families.

As I wrap up this weeks discussion I want to end with this thought. I will strive to make sure I touch each one of you through my marketing and make my place an experience you will want to come and try time and time again and tell all your friends and family about for many years to come.

Thanks,

Josh Newton